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Welcome

Here’s the Bigger Story Behind HAASTRUP Copenhagen

At HAASTRUP Copenhagen, we’re not just making clothes — we’re rebuilding fashion around fit, quality, and personalization from the ground up.

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What We’ve Built

We’ve developed a proprietary fitting algorithm that turns basic body measurements into fully automated CAD patterns, ready for production in standard .dxf format.

We’ve already integrated this with our own on-demand manufacturing — no guesswork, no sizing, no inventory. Just perfectly tailored garments, made with precision and intention.

This is not a concept. It’s running now.

What We Offer

A new kind of shopping experience, targeting a high-value but underserved segment:
affluent women aged 35–65 who value elegance, comfort, and uniqueness — and who are tired of poor fit, fast fashion, and generic sizing.

Customers order online or in-store. We take real measurements. Our system produces the custom pattern, compatible with any manufacturing platform.

 

We make the garment and deliver a perfect fit — every time.

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Where We Are Now

​We're running an ongoing operation with real customers:

 

- ​IP-protected fitting engine built and owned in-house

- 2 physical stores live (proof of demand + process)

- Internal production fully operational

- Early revenue and customer feedback

- 100% bootstrapped to date

Where We’re Going

We’re building a scalable fashion tech platform that can:

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- Power our DTC brand (HAASTRUP Copenhagen)

- Support third-party labels or tailors with our engine (B2B)
- Expand into fully digital custom fashion experiences

Why We’re Raising

We’re now seeking strategic capital to:

 

- Strengthen the tech team
- Optimize our GTM (online growth)
- Expand our production capacity
- Hire a cofounder with deep technical or commercial firepower

Interested in Learning More?

Let’s talk.

Camilla Emilie Haastrup-Nielsen

Founder & CEO

linkedin.com/in/camilla-haastrup-nielsen/

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Pitch deck available on request.

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